Massage therapy business plan executive summary

The purpose of the plan is to secure funding and finance necessary for a great launch for Espa. Ideal for trigger point, deep tissue, reflexology, seated massage or practically any modality, this product fills the need of a growing group of health care professionals whose careers are limited by their ability to serve multiple clients a day without interruption by injury.

massage therapy business plan powerpoint

There are three major hospitals in the city limits and there are seven massage therapy offices listed in the phone book. Market Analysis Summary The planned move to a downtown location will facilitate access by clients recovering from injuries.

There are loads of information that would be required to be contained in your business plan. Market Segmentation Clients who come for massage fall into four basic groups: Clients recovering from injuries or accidents Often also seeing a chiropractor or physical therapist more often referral from chiropractor Frequently paid by insurance Usually insurance will pay for short-term therapy only, although clients will sometimes supplement out-of-pocket Clients pampering themselves Sometimes have chronic pain or old injury issues Massage 1 — 4 times a month for relaxation Clients who prefer alternative health care Use massage as preventative health care Use other alternative practices — e.

If you keep tabs with the industry, you will realize that the industry is indeed growing which is why massage franchises are now selling faster than before.

physical therapy business plan pdf

Clients who have the disposable income to indulge in massage for self-pampering or relaxation are the core of our long-term repeat customers. In all, the outlook shows a healthy company with good growth prospects, looking to manage its orderly growth in the future.

Massage therapy budget samples

While there is a range of prices charged for massage service in the area, there is some price sensitivity among the long-term clientele. Watkins has been a Licensed Massage Therapist in the State of Oregon since July , and has run the business from a home-based location since then. They know what they want and value good products and services for appropriate expenses. Our products bring this richness of Africa into your home driven as we are by the passion to enhance the longetivity of the skin in the simplicity of nature at its essence. A local networking group of alternative care providers is a great way to get referrals, as well as placing posters on other practitioners offices, and ads in the local alternative newspaper. Any good example of an executive summary will definitely include the name of the business, the place where it is located, mention of the services that the business provides or the products it sells and also the purpose of writing the report that the summary is an overview of. This massage therapy business plan is being used to explore the cost effectiveness of expanding by moving the business into a downtown location.

This statistics goes to show a remarkable growth in demand over the last 5 years. It is also quite probable that other clients who work during the day would be more likely to book a day-time massage when we are more conveniently located to their place of work.

massage therapy proposal examples

We have put structure in place that will enable us accept insurance payments as well as private-party payments from our clients. An executive summary should be able to convince your reader to give your business a chance.

The rapid turnover of this group is offset by the fact that they will pay top dollar per session.

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